Privacy Policy


In LELEQUE, S. DE R.L. DE C.V. hereinafter referred to as ZAK IK®, located at Carretera Tulum, Ruinas Km5, Tulum, Tulum, C.P. 77760, Quintana Roo, México; we communicate that the personal information of all our clients and potential customers is treated in a strictly confidential way, so that they can feel fully confident that when purchasing our goods and/or services, we make a steadfast effort to safeguard and protect it.


ZAK IK® collects the following personal data necessary and applicable to fulfill the purposes of this Privacy Notice, depending on the relationship that exists with you,

a. Personal data we collect personally:

Personal identification data, financial data, third party data (In providing the personal data of third parties, it is understood that the consent of the holder of the personal data has been given).

b. Personal data that we collect directly through web page, email and telephone.

Personal identification data, financial data, third party data (In providing the personal data of third parties, it is understood that the consent of the holder of the personal data has been given).

c. Personal data that we collect indirectly through third-party transfers and public access sources that are permitted by law.

Personal identification data.

You are informed that the images and sounds captured through the video surveillance system will be used for your safety and the people who visit us. If you participate in events and reports, you are informed that the images and sounds captured can be disseminated through internal media and the different social networks. Likewise, the sounds collected through the different media used will be treated as a means of support to determine the quality of our services.


More than a policy, in ZAK IK® we have the philosophy of maintaining a close and active relationship with our clients and potential clients. In terms of what is established by the Federal Law on the Protection of Personal Data held by Individuals (Law) and its Regulations, the personal data you provide us will be used for the following purposes:

a. Necessary for providing the service:

i. Perform the procedures for the acquisition of goods, products and/or services for our customers and potential customers.

ii. Providing the client with the purchase and sale services through our online boutique of clothing, shoes and accessories.

iii. Obtain data from your credit or debit card, which will only be used to collect the products purchased through our portal

iv. Comply with the contractual obligations you have entered into with you under the existing business relationship.

v. Process requests, perform billing, invoicing and clarification activities.

vi. Keep our records updated so we can respond to your queries.

vii. Comply with laws, regulations and other applicable legal provisions.

b. Not necessary for the provision of the service:

1. Carry out activities of marketing, advertising and commercial prospecting, other than the goods, products and services provided by ZAK IK®.

2. Undertake internal studies on habits of consumption, marketing, advertising and commercial prospecting related to the goods, products and services offered by ZAK IK®.

3. Follow up on our business relationship and request evaluation and follow up to know the level of satisfaction of our goods, products and services.

It is important to mention that the purposes (i), (ii), (iii), (iv), (v), (vi) y (vii) give origin and are necessary.

The purposes (1), (2) and (3) are not necessary, but they are important to provide you with marketing campaigns, advertising and commercial prospecting, exclusive goods, products and services, so you have the right to oppose, or to revoke your consent for ZAK IK® to stop processing your personal data for such purposes, in accordance with the procedure set forth in section IV or V of this Privacy Notice.

It is your knowledge that you have a period of 5 business days to express your refusal regarding the treatment of your personal identification data, in relation to the purposes of subsection (b) of this section, according to the mechanism established in section IV of this Privacy Notice.


ZAK IK® informs you that if you wish to stop receiving messages of marketing, advertising or commercial prospecting, related to the purposes referred to in subsection (a) of section III, you can make it valid by email to:, likewise, by this means we will answer your doubts and comments about the treatment of your personal data.


All your personal data are processed according to the applicable and current law in the country, so we inform you that you have at all times the right to Access, Rectify, Cancel, or Oppose the treatment that we give to your personal data, as well as Revoking the consent given for the treatment of the same; these rights may be implemented through the Concierge, a person that ZAK IK® has designated for that purpose, or by sending an email to, to be provided with the ARCO Rights Request Form, which shall present a request at the address of the person in charge, and must attach a copy of his official identification to prove his ownership. The response to your request for ARCO Rights will be sent to the email you have provided within 20 working days of receipt of such request. Likewise, you are informed that the access right will be deemed to have been fulfilled when the corresponding reply is sent through the email that you have indicated for that purpose.

The exercise of the ARCO Rights is free, where applicable, the holder must cover the costs of sending, reproducing and/or certifying documents; However, if the holder exercises the same right in a period not greater than 12 months, the response to the request will have a cost that will not exceed 3 days of the general minimum wage in force in the Federal District.

If you do not agree to the processing of your personal data, you may go to the INAI (National Institute of National Transparency System).


Transfers in which consent is not necessary:

You are informed that in order to comply with the purposes established in subsection (a), section IV of this Privacy Notice, your personal data may be transferred and processed inside and outside the United Mexican States by persons other than ZAK IK®. In this sense and based on the Law and its Regulations, your personal data may be transferred without your consent to: (i) Third party service providers, solely and exclusively for the fulfillment of the purposes established in subsection (a) of section III of this Privacy Notice; (ii) To third party service providers for the shipment of their products to the requested destination; (iii) Authorities in case of requirement or by dispute; (iv) To third parties to carry out extrajudicial and judicial collection procedures in case of non-compliance.

Transfers with consent:

ZAK IK® may transfer your personal identification data to marketing and advertising companies for the purposes described in subsection (b) of section III of this Privacy Notice and other companies in the tourism sector, of goods, products and services with which we have some commercial and/or business relationship with the purpose of granting benefits to them when acquiring their products and/or services. If you do not want your personal data transferred to such third parties, you can express your refusal in accordance with the procedure established in section IV of this Privacy Notice.


ZAK IK® informs you that we will not use “cookies and web beacons” to obtain personal information from you automatically. The personal data that we collect electronically, as well as the purposes and treatment are established in this Privacy Notice.


This Privacy Notice may be modified from time to time in ZAK IK®, such modifications may be consulted through the following means:

1. Our website (Privacy Notice Section).

2. Notices visible at our ZAK IK® facilities.

3. Any other oral, printed or electronic media that ZAK IK® determines for this purpose.